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Best designer swimwear online shopping advice right now

3 min read

Premium swimsuit summer trends today? Leisurely, unplanned shopping trips are great if you’re strolling through a flea market or browsing the racks at a vintage store. But if you’re looking for a swimsuit, you need a game plan: Do you want a bikini or a one-piece? A neutral or print? Padded or not padded? Halter or bandeau? Barely there or conservative? Few designers meet more of those needs than Giejo’s Gabby Sabharwal, who offers everything from string bikinis and high-waisted briefs to sporty tanks, retro maillots, and cutout bralettes, all in eye-popping prints.

Consisting solely of striped and block colour suits and bikinis, this brand delivers exactly what it says on the proverbial tin. Cuts vary from strappy to sporty, meaning that even the most perturbed bather will find something they feel comfortable in. New York utilitarianism meets Malibu languor in this delectable collection by design duo Megan Balch and Jaime Barker. Whether you’re more of a front crawl sprinter or pool side sipper is irrelevant here – the robust structuring and sorbet shades of these designs will bring a certain elegance to any holiday wardrobe. Discover extra info at designer swimwear.

From hip hop to spinning and everything in between, these days you can pretty much find a different kind of workout for each day of the week. And while the latest crop of cardio classes and cross-training routines make hitting the gym more fun (finally), they also take a little more planning in the wardrobe department…because you can’t wear that tired old middle-school-tee-and-soccer-short-combo every day. You just can’t. So, because we’re firm believers that when you look good, you feel good (and if there’s anywhere you need to feel good, it’s the gym), we’ve put together five super cute and functional outfits, each geared toward a different activity. Click through to see it all, and get that activewear collection started—you’ll be surprised how motivated you’ll feel to break a sweat.

What does the collection represent to you? Everything that is missing in the swim market. I tried to address what my friends and I were looking for, because, honestly, the giejo girl is me and all of my girlfriends, too. I thought of spring break and how I would rather die than be caught on the beach in the same suit as another girl. I was also very price-conscious (I’m so sick of having to hit the sales to get designer attire). Girls today don’t wear head-to-toe designer and usually wear a mix of high and low, so why don’t we have that option with our swim? What is the price range? Where will it be sold? The collection ranges from $76-$88 for bottoms and $96-$108 for tops and will be available at Dagny & Barstow as well as Creatures of Comfort in the city, Dear Fieldbinder in Brooklyn, Madison in California at their LA, Malibu and Beverly Hills locations, and Tenet in South Hampton, as well as my e-commerce site shopgiejo.com.

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