Drop shipper business advices
3 min readHow to choose good products to dropship on Shopify? Here are a few advices and a recommendation to let an expert to the market research. If you’re planning to dropship a small number of items, a good tip is to order samples from your suppliers. As an online seller, this dropshipping tip holds great potential for your store. It allows you to take better photos of the products that you’ll be offering. Being able to experience the product yourself, you’ll also be much more accurate when writing the product descriptions. You can also use these sample products for video product reviews, ads, and other marketing material. It’ll give you a true feel of what it’s like to order from your store. You’ll also know then if you have any space for improvement, or to make any adjustments accordingly. By putting yourself in the shoes of your customers, you’ll get an authentic experience of what it’ll be like shopping from your store.
After you run your store for a while, you’ll learn the most common questions your customers have. If you get a few questions a week about similar topics, just know that there are 100 or so people that didn’t ask that same question and just left. Sometimes, people will chat or call for answers. However, most people will be lazy and just leave. With a Frequently Answered Questions Section (FAQ for short), you can give them the answer and get them to buy no matter what time it is.
The most common issue I experience with dropshippers is that many look at it as a get rich quick scheme and thus try to sell products they have no emotional connection to. As a result, the due care and attention is not applied to their branding. Dropshippers who are passionate about what they sell are much more successful. Their passion comes across in the attention to detail in their branding, photography, and thoughtful social media posts. Most importantly, passion driven dropshippers take the time to engage with their audience on both paid ads and organic social media. A timely, sincere response and acknowledgement is critical to getting your audience to know, like, and trust your brand.
How to find the perfect products ? A few words about dropshipping market research. Targeting a specific niche with your dropshipping store can be a great way to help your dropshipping store grow and generate revenue. Take a look on Google Trends and do some research into the niches which have high potential – these could be good niches for your dropshipping products. You’ll have less competition if you’re running a niche dropshipping store, as you’ll be targeting a smaller audience. This means that your marketing efforts will be much cheaper, especially if you’re thinking of using Facebook advertising, or Google Adwords. It’ll also be easier to rank your store on search engines when you run a niche dropshipping store, which is good for your business’ long-term growth. Or you can let an expert to do the product market research for you while you focus on marketing or improving your website. See extra info on Drop ship on Amazon.